Twitter feed reaches milestone 

01/02/11

Bolton Council’s Twitter feed is now being followed by more than 1,000 people.

Residents and local businesses are making the most of the council’s page on the social media site, which gives its followers the latest news, from traffic updates and road closures to live coverage of the Christmas lights’ switch on.

Last week, when Twitter user lizzath13 decided to make use of the service and find out the latest council information, the number of people following the council went into four figures for the first time.

While the page has been proved useful ever since its creation in November 2009, the feed really came into its own when adverse weather conditions hit Bolton this winter. Alerts were given throughout the day detailing the latest news on school closures, waste and recycling collections, and gritting activity.

Information available through the feed also encompassed: any changes to social care arrangements; whether council buildings such as libraries need to be shut; and whether any car parks were closed.

The winter weather also allowed the council’s feed to show off its full potential as a two-way method of communication. Followers had answers to a range of questions, from whether specific areas of the borough would have their waste collected, to whether certain car parks would be gritted.

As a result, the number of followers rose from around 500 at the start of November to its current position of more than 1,000.

Bolton Council’s Executive Member for Corporate Resources and Health, Councillor Linda Thomas, said: “Twitter has grown and grown over the last few years, with businesses, the general public and celebrities alike detailing their every waking movement in just 140 characters, and it is good to see that people are making the most of the council’s feed.

“To reach 1,000 followers in just over a year shows that residents and businesses find the Twitter feed a really valuable service, and I would encourage anyone who has not yet signed up to do so.”

The council’s Twitter feed can be found via the link on the right hand side. Click on the ‘follow’ button to start receiving the latest news and updates.

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Media contact
George Wright
01204 331023